{"title":"Keratin Alpha Sleek","description":"\u003cp\u003eL'Oréal Professionnel's smoothing range, built around a Keratin-Alpha Shaper that works at the hair's own alpha-keratin level. Progressive control of frizz and volume, without a permanent straightening service.\u003c\/p\u003e","products":[{"product_id":"loreal-professionnel-keratin-alpha-sleek-professional-sulfate-free-shampoo-300ml","title":"L'Oreal Professionnel Keratin Alpha Sleek - Sulphate-Free Shampoo 300ml","description":"\u003cp\u003eA professional sulphate-free shampoo for smoother, softer, more manageable hair.\u003c\/p\u003e\n\u003cp\u003eThe ultra-creamy texture cleanses gently while helping smooth the hair fibre, control frizz and reduce unwanted volume. Suitable for all hair types.\u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eGently cleanses without sulphated surfactants\u003c\/li\u003e\n\u003cli\u003eHelps smooth and reinforce the hair fibre\u003c\/li\u003e\n\u003cli\u003eHelps control frizz and unwanted volume\u003c\/li\u003e\n\u003cli\u003eLeaves hair soft, hydrated and shiny\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eApply evenly to wet hair.\u003c\/li\u003e\n\u003cli\u003eLather into a rich foam.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eFor the complete routine, use Smooth Transformer once weekly. On other wash days follow with the Keratin Alpha Sleek Hair Mask, then finish with Mirror Sleek Serum.\u003c\/p\u003e\n\u003ch4\u003eKey ingredients\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eKeratin-Alpha Shaper\u003c\/strong\u003e\u003cbr\u003eWorks with amino-acid chains to help reshape and smooth the hair fibre. The range acts at the hair's natural alpha-keratin level and contains no animal-derived keratin.\u003c\/p\u003e\n\u003ch4\u003eGood to know\u003c\/h4\u003e\n\u003cp\u003eAvoid contact with the eyes; if it occurs, rinse immediately and thoroughly. Keep out of reach of children.\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":48198520275174,"sku":"8901526692743","price":990.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0441\/4950\/6213\/files\/loreal-keratin-alpha-sleek-shampoo-300ml-1_f54191e1-c4ad-4e1d-93bd-621f7162ce75.jpg?v=1786708518"},{"product_id":"loreal-professionnel-keratin-alpha-sleek-professional-hair-mask-250ml","title":"L'Oreal Professionnel Keratin Alpha Sleek - Hair Mask 250g","description":"\u003cp\u003eA rich professional masque for lasting smoothness, nourishment and frizz control.\u003c\/p\u003e\n\u003cp\u003eIt deeply conditions and hydrates while helping reshape and smooth the hair fibre, leaving hair softer, shinier and easier to manage. Suitable for all hair types.\u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply nourishes and hydrates\u003c\/li\u003e\n\u003cli\u003eSmooths the hair fibre and controls frizz\u003c\/li\u003e\n\u003cli\u003eHelps reduce unwanted volume\u003c\/li\u003e\n\u003cli\u003eHelps protect against breakage\u003c\/li\u003e\n\u003cli\u003eImproves softness and shine\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eAfter shampooing, apply evenly from mid-lengths to ends.\u003c\/li\u003e\n\u003cli\u003eLeave on for five minutes.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eUse Smooth Transformer once weekly; use this masque on other wash days. Finish with Mirror Sleek Serum.\u003c\/p\u003e\n\u003ch4\u003eKey ingredients\u003c\/h4\u003e\n\u003cp\u003e\u003cstrong\u003eKeratin-Alpha Shaper\u003c\/strong\u003e\u003cbr\u003eWorks with amino-acid chains to nourish and smooth the fibre for a sleeker, more controlled finish.\u003c\/p\u003e\n\u003ch4\u003eGood to know\u003c\/h4\u003e\n\u003cp\u003eAvoid contact with the eyes; if it occurs, rinse immediately and thoroughly.\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":48198520307942,"sku":"8901526692774","price":1190.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0441\/4950\/6213\/files\/loreal-keratin-alpha-sleek-mask-250ml-1_5d220dd8-1363-41ca-b007-30b2bd5ff2a3.png?v=1786708515"},{"product_id":"loreal-professionnel-keratin-alpha-sleek-mirror-sleek-serum-50ml","title":"L'Oreal Professionnel Keratin Alpha Sleek - Mirror Sleek Serum 50ml","description":"\u003cp\u003eA heat-activated leave-in serum for smooth, glossy, frizz-controlled hair.\u003c\/p\u003e\n\u003cp\u003eFormulated with 5% Keratin Sealer, it controls unwanted volume, resists humidity and delivers long-lasting shine while protecting hair during heat styling.\u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eHeat protection up to 230°C\u003c\/li\u003e\n\u003cli\u003eResists humidity levels up to 80%\u003c\/li\u003e\n\u003cli\u003eHelps control frizz and unwanted volume\u003c\/li\u003e\n\u003cli\u003eInstant, long-lasting shine\u003c\/li\u003e\n\u003cli\u003eHeat-activated leave-in formula\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eShake before use.\u003c\/li\u003e\n\u003cli\u003eApply to washed, towel-dried and detangled hair, divided into two sections.\u003c\/li\u003e\n\u003cli\u003eSpray into your hand — 2 to 4 sprays for fine to medium hair, 6 to 8 for thicker hair.\u003c\/li\u003e\n\u003cli\u003eDistribute evenly from mid-lengths to ends. Do not rinse.\u003c\/li\u003e\n\u003cli\u003eBlow-dry completely to activate. A straightening iron gives longer-lasting results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eGood to know\u003c\/h4\u003e\n\u003cp\u003eDespite the Keratin Alpha Sleek name, L'Oréal states that this product does not contain keratin. Store in a cool, dry place and lock the pump after use. Avoid contact with the eyes; if it occurs, rinse carefully with water.\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":48198520406246,"sku":"3474637335618","price":2000.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0441\/4950\/6213\/files\/loreal-keratin-alpha-sleek-serum-50ml-1_0b75ad04-2a52-487f-b976-168e2c21402a.jpg?v=1786708520"},{"product_id":"loreal-professionnel-keratin-alpha-sleek-smooth-transformer-professional-smoothing-treatment-200ml","title":"L'Oreal Professionnel Keratin Alpha Sleek - Smooth Transformer 200ml","description":"\u003cp\u003eA progressive weekly smoothing treatment for softer, shinier and more disciplined hair.\u003c\/p\u003e\n\u003cp\u003eThis professional rinse-out treatment is formulated with Keratin-Alpha Shaper and amino-acid chains. It progressively smooths the fibre, controls frizz and reduces unwanted volume while preserving the integrity of the hair.\u003c\/p\u003e\n\u003ch4\u003eBenefits\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eProgressively smooths the hair fibre\u003c\/li\u003e\n\u003cli\u003eHelps control frizz and unwanted volume\u003c\/li\u003e\n\u003cli\u003eBoosts softness and shine\u003c\/li\u003e\n\u003cli\u003ePerformance builds over four weekly uses\u003c\/li\u003e\n\u003cli\u003eSuitable for all hair types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003col\u003e\n\u003cli\u003eUse once weekly after shampooing. On other wash days, use the Keratin Alpha Sleek Hair Mask instead.\u003c\/li\u003e\n\u003cli\u003eShake well before use.\u003c\/li\u003e\n\u003cli\u003eDivide hair into two sections and apply 30–50g evenly from lengths to ends, depending on thickness and length.\u003c\/li\u003e\n\u003cli\u003eLeave on for 10–15 minutes, then rinse thoroughly.\u003c\/li\u003e\n\u003cli\u003eApply Mirror Sleek Serum, then blow-dry completely to activate the smoothing technology. A straightening iron gives longer-lasting results.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch4\u003eGood to know\u003c\/h4\u003e\n\u003cp\u003eUse only once weekly and follow the pack directions. Do not leave on overnight. Avoid contact with the eyes; if it occurs, rinse immediately and thoroughly. This is cosmetic smoothing care, not a permanent straightening treatment.\u003c\/p\u003e","brand":"L'Oreal Professionnel","offers":[{"title":"Default Title","offer_id":48198520439014,"sku":"3474637335533","price":1800.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0441\/4950\/6213\/files\/loreal-keratin-alpha-sleek-smooth-transformer-200ml-1_57e3ace9-9bc7-422d-9b46-554428bfa670.jpg?v=1786708512"}],"url":"https:\/\/reflexions.in\/collections\/keratin-alpha-sleek.oembed","provider":"Reflexions Salon","version":"1.0","type":"link"}